Elements
of 2D Form
Line—characterized by its linear existence
and by its directional thrust, either expressed or implied
Shape—characterized by the quality of silhouette,
for example, curvilinear, rectilinear, angular, or amorphous
Mass—characterized by extent of area, amount
of size, space or volume
Texture—characterized by tactile quality
of surface, its roughness or smoothness, either actual or apparent
Value—characterized by the degree of light
reflectance, the degree of lightness or darkness
Hue—characterized by its distinctive place
in the spectrum
Saturation—characterized by degree of pigment
strength, or purity, the degree of dullness or intensity
Principles of 2D Design Structure
The following principles are means to the end goal: unity.
Limitation—restriction of the range of diversity
of elements and variables
Contrast/Balance—the play of opposing forces
Dominance—the resolution of conflict
Rhythm—continuity and the ease of passage
within a portion of or throughout the entirety of a presentation